Fujifilm Finepix F10 6.3MP Digital Camera with 3x Optical Zoom

Finally this camera repreents a major move for Fuji. After years of trying to hype up interest in their cameras with SuperCCD claims of 12 MPs etc But falling completely short with excess noise, Fuji has come out with a decent camera this time. This camera compares very well to the 7MP cameras like the Canon SD500 and the Sony P200 and in some cases even better results than the Nikon Coolpix 7900, Sony 150. I think its closest competitor is the Casio Exilim EX-Z750 which although priced slightly higher than the Fuji has some really compelling features.

Here are the PROS

1) It has a nice sturdy metal body, although not as sleek as and thicker than the Canon SD line.

2) Low noise although has purple fringing on some pictures.

3) Low light: Actually usable ISO 1600 setting. In some cases this eliminates the need for the the image stablization.

4) Very good battery life. Fuji says 500 pictures per charge...really good for this small camera.

5) Priced very well. Blows away pricing as compared to the 7 MP cameras which it compares to very well. For example the Canon SD500 is about $175 higher or about 50% MORE than the Fuji F10 with rebate. It is up to you to justify whether the SD500 takes 50% better pictures than the Fuji. I dont think so. In the SD500' defense it does look and feel better than the Fuji and uses the cheap SD cards.

6) Finally a good movie mode (at 640 x 480 and very crisp 30 fps)

Here are the CONS

1) Uses those pesky xD cards which are harder to find, more expensive and smaller capacities than the SD cards.

2) No optical viewfinder. This will come back to haunt you in bright sunlight when the LCD gets completely washed out.

3) Really stupid design flaw of the use of the dock/adapter for any of the ports, including USB, A/V out, or Power. You just have to remember to carry the dock/adaptor with you at all times.

4) Hard to use menu system. Canon and Sony totally blow away this camera is ease of use menu system

5) Slim to None manual controls but you are buying this camera for its point and shoot capabilities and not manual controls.. right !!

this camera is plain simply awesome. when i finally ran out of battery, i realized i had been using the thing for a FULL WEEK without recharging. the battery life is amazing. and so is the speed. the camera is on with zero delay, it focuses instantaneously, there's virtually no shutter lag. the menus need some getting used to if you come from other brands, but ultimately they're well laid out. the image quality is excellent. iso 80 thru 200 images are virtually noise free. the camera allows you to push the sensitivity all the way up to iso 1600. this means, no flash for interior shots, evening outdoor shots where flash wouldn't reach far enough anyway, all with no shake and very low noise. there is plain simply no other compact digicam out there that can do that. others give up at iso 400, the f10 easily goes up to 800. iso 1600 pix are a bit noisy, but still usable.

the only thing the camera is lacking is more manual controls. if you want shutter or aperture priority, you'll have to seek elsewhere. however, there is exposure correction and manual white balance controls.

this camera is a milestone. it's worth the money.

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I've just replaced my Sony DSC-W1 camera with the Fuji F10. All that time, I thought my Sony delivered good picture quality; well, compared to the Fuji it is nowhere close.

Based on dcresource and dpreview Web Sites, I decided to purchase that Fuji F10. The pictures it takes are simply truly amazing: colors, accuracy, full of life. For the first time ever, people are actually saying "wow, this picture of me with your baby is great, could you e-mail it to me?". The flash is so powerful, that I'd recommend turning down the ISO (you can actually switch to post-shot mode and take the same pic three times and compare them live). Movies are great (compatible with Windows and Mac, even iMovie). The so-called 'terminal' (very tiny connection box used for A/V, USB and charge) is not annoying, though a cradle would have been better.

The menu navigations are clumsier than Sony, Canon or Casio, but you'll get used to it in a matter of minutes.

My only wishes would be a way to adjust the shuter speed so that going up in ISO does not brighten the subject so much, a live histogram, and a cradle.

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I have spent endless hours reviewing almost everything that I can find online about small digital cameras and have looked at numerous ones in stores. I recently narrowed my decision down to the Canon A620, Canon SD550, and Fuji F10. The Fuji F10 was actually the camera I intended to get in the first place but was somewhat swayed by a store clerk and Canon users. The A620 was bigger than what I wanted, and I actually saw no difference in print quality between it and the SD550 Digital Elph when using the auto setting. I am an amateur, though and do very little with manual controls.

I don't doubt for a minute that Canons are good, and it may depend on what you are looking for. However, there is absolutely no comparison between the SD550 and Fuji F10 when shooting in lowlight areas and quite often for color on the finished product. I took several shots in different settings with the cameras set on auto and no flash. The Fuji captured pictures that Canon couldn't get. I personally also found the Fuji easier to handle. With one hand, you can flip between review and photo mode and don't have to keep re-setting the flash preference each time you use it. Once I got used to the menus, I personally had little problem finding anything and maybe even less than with the Canon.

Fuji's battery life is unbelievable. Although I don't understand the reasoning behind the dongle setup, I didn't find it to be a big deal. I may buy a separate more portable battery charger for travel that can be plugged into the cigarette lighter too but probably wouldn't need it given how long the juice lasts. As is the case with many digital cameras, the memory card isn't sufficient. I plan to get a 1GB card and shoot away. I am currently not using a card reader and understand that there may be a particular reader that is needed for a 1GB card.

I must admit that I do like Canon's Zoom Browser better than the Fuji software, but you can use whatever software you want. The main drawback that I can see to the Fuji is the lack of an optical viewfinder when taking pictures in bright sunlight, but there is an adjustment for brightening the screen. If you are shooting under those conditions, you should probably have the sun behind you anyway and could probably simply shadow the screen with your head. There is also no histogram, but I enjoy seeing the shutter speeds when I am focusing.

From what I have read, I am also less concerned about a cracked LCD screen or finish wear on the Fuji. Time will tell. I also considered the Fuji to be a good value at $100 less than the Canon. Sorry, Canon.

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I'm a professional photographer. I like to have a small camera to keep in my pocket at all times. I used a Pentax Optio S4i for a year. It was a great little pocket camera (tiny) but the image quality really fell apart when you set the ISO higher than 100. I wanted a pocket camera with image quality rivaling a professional DSLR. This is the camera. There are plenty of things to complain about... the confusing menus, the lack of manual controls... etc. But I shopped around a LOT and this camera has the best image quality (I've seen) at 400 thru 1600 of any pocket camera on the market at any price. It operates very, very quickly too.